Women's World tour
UCI President Brian Cookson said: “The UCI Women’s WorldTour is a massive step forward for women’s professional road cycling and I’m delighted that we can now also reflect this with a strong brand identity. It is important that we demonstrate a clear link between the two series, especially as they represent the very highest level of competition in men’s and women’s professional road cycling. This new brand identity is another step forward in growing the profile and professionalism of these two leading series, and the UCI looks forward to working closely with organisers, teams, broadcasters and sponsors in its activation and roll out.”